CHIVE originals - New series

Not Model Behavior (Recurring series + social Promotion)

BRIEF: Create new O&O content that would invite new advertising opportunities and support younger audience expansion.

IDEA: Produce a recurring video series featuring two younger female editors at theCHIVE where they talk about various topics, after hours over drinks, with or without guests.

Here Comes The Boom (Recurring Series + social promotion)

BRIEF: Find a unique way to interview talent looking to promote safely during a pandemic. 

IDEA: Have fun with social distancing by doing an interview with a 6-foot boom mic, no matter how it affects the quality of the production.