Future man - Season 2 (HULU)

The year of the anti-resolution (Custom Video + Promotion)

BRIEF: Use edgy custom elements to bring awareness for the release of Future Man Season 2, which details how bad the characters’ actions have affected their future. 

IDEA: Using the New Year’s Eve tentpole, create a Future Man inspired video where our company’s employees try being anti-New Years resolution and recklessly embracing whatever they want to do this year, regardless of the consequences.

What Would Your Future Self Tell Your Past Self?" (Social callout + Recap editorial)

BRIEF: Use edgy custom elements to bring awareness for the release of Future Man Season 2, which details how bad the characters’ actions have affected their future. 

IDEA: Get our community involved with a social callout (IG/FB/TW) asking what they’d tell their past selves if they could and recap the best answers in an editorial full of Future Man branding and messaging.