Jack daniels tennessee whiskey

jack daniels: The perfect super bowl team (Custom ad)

BRIEF: Develop a DOOH ad experience to associate with the Jack Daniels brand during the Super Bowl.

IDEA: Integrate the brand with a custom football-themed content stream on Atmosphere surrounded by an L-frame full of Jack Daniels branding and CTA messaging.

jack daniels: 4 card monte (Custom ad)

BRIEF: Develop interactive ad experiences to associate with the Jack Daniels brand. 

IDEA: Integrate Jack Daniels into an ad inspired by a game of four-card monte, so audiences can’t take their eyes off-screen.

jack daniels: MAKE THIS SPIN COUNT (Custom ad - MOCKUP)

BRIEF: Develop interactive ad experiences to associate with the Jack Daniels brand and the “Make It Count” slogan. 

IDEA: Integrate Jack Daniels into an ad inspired by a spinning wheel of fortune type game, with choices to keep bargoers interacting and watching.

jack daniels: Super Bowl “Gameday trivia” (Custom ad Series)

BRIEF: Create a DOOH ad experience for Jack Daniels during the Super Bowl.

IDEA: Secure liquor category exclusivity for ads on Atmosphere platform and create a series of football-related trivia ads for Jack Daniels to present on Super Bowl Sunday.

jack daniels: Jack & Coke NFL Season Start (Custom ad)

BRIEF: Develop a DOOH ad experience to associate with the Jack Daniels brand during the SNFL kickoff.

IDEA: Integrate the brand with a custom football-themed content stream on Atmosphere surrounded by an L-frame full of Jack & Coke branding and messaging.

jack daniels' FAMILY OF BRANDS: Recipes (Custom ad)

BRIEF: Develop a DOOH ad experience for each brand under the Jack Daniels family to encourage purchase consideration.

IDEA: Feature recipes from the Jack Daniels FOB in custom L-frames and various video placements (custom playlists or provided brand spots).