TACOMA FD - SEASON 2 (trutv)

The Cast Of Tacoma FD Tell Dad Jokes (Social Video Series)

BRIEF: During a pandemic, create engaging elements for Tacoma FD Season 2 to reintroduce the crew and excite audiences about the show’s return. 

IDEA: Utilize the cast of Tacoma FD to remotely read off dad jokes to our active Instagram audience for a humorous Instagram Story series. 

Blazin’ Firefighter Facts (Custom Editorial)

IDEA: Tap into our audience’s desire for knowledge and detail little known fun facts about firefighters in an editorial gallery to help promote a fun, new season of Tacoma FD.

Tacoma fd Gear for A Good Cause (Custom T-shirt + Charity)

IDEA: Show our love to firefighters and Tacoma FD by creating a custom t-shirt to sell in our eCommerce store, to which proceeds go to a firefighters-based charity. 

Where there’s smoke, there’s tacoma fd Bloopers (social video)

IDEA: Get everyone amped for another round of Tacoma FD by showing them all the goofs the cast had during Season 1 by sharing the Season 1 blooper reel on our social channels.

getting warmer… (CUSTOM IG STORY)

IDEA: Get audiences ready for the Tacoma FD Season 2 premiere by utilizing Instagram’s Countdown feature so they know when to watch.

KEEP YOUR EYE ON TACOMA FD… (CUSTOM DOOH AD — MOCKUP)

IDEA: Inspired by the classic DVD screensaver, use Tacoma FD’s logo as the thing to watch and follow that up with messaging on when the new season drops so viewers can remember to watch the premiere.